Baltimore County Restaurant Week Proves Successful
Participating Restaurants Share Favorable Opinions in Follow-up Survey
Towson, Maryland (September 9, 2013) – Baltimore County's Summer Restaurant Week, which ran for 17 days in August, is proclaimed a success. With nearly half of the 52 participating restaurants completing an online follow-up survey, results indicate increased sales and new customers during the event's time period. Other positive outcomes from the survey point to a 23.4 percent rise in customer traffic and an 11.2 percent increase in lunch and dinner sales over 2012 Summer Restaurant Week. All restaurants gave a favorable response to participating again next time.
"Our business was up by $10,000 over last summer's Restaurant Week," said Brian Boston, executive chef and owner of The Milton Inn in Sparks. "This promotion was such a 'shot-in-the-arm' for the industry as a whole, including the restaurants, the wait staff, the wholesale companies, the local wineries, and most of all the patrons. We saw a lot of new faces and look forward to the Winter Restaurant Week in January."
Local Flavors and Dishes
Baltimore County Executive Kevin Kamenetz stated, "I am enthused that so many customers got to experience our local flavors and dishes. Baltimore County is home to some of the oldest and strongest communities in the country, and our local restaurants are an important part of that character. Congratulations on a successful Restaurant Week."
During Restaurant Week, County restaurants featured special menus at a discounted, fixed price, offering one- to three-course lunch and dinner specials ranging from $15.13 to $35.13.
"The Baltimore County Chamber of Commerce is always eager to sponsor this venture along with the Baltimore County Office of Tourism and Promotion," said Keith Scott, president of the Chamber. "We were very happy to welcome another sponsor this year — SYSCO. Restaurant Week is always a successful cooperative effort and benefits all."
In 2012, Baltimore County's restaurant sales brought in $1.4 billion, ranking the second highest in Maryland; Montgomery County led with $1.8 billion.